Glossary

Plain-language definitions of consulting, AI implementation and custom software terms used by UK businesses. Honest, opinionated and short enough to read.


AI implementation

Building AI into how a business actually runs, rather than running an AI pilot that never ships.

AI automation

Using AI to do the routine 80 percent of a workflow, with a person on the edge cases.

AI agents

Programs that use language models to perform tasks autonomously within defined boundaries.

Custom software development

Building software around how your business actually works, instead of bending the business to fit a generic SaaS template.

Bespoke software

The UK term for custom software. Means the same thing, slightly more common with British buyers.

Tech partnership

An ongoing arrangement where one team runs your whole technology function for a flat monthly fee.

Client portal

A logged-in web area where your customers can self-serve, replacing inbound calls, emails and lost paperwork.

Document automation

Pulling structured data out of unstructured documents (invoices, contracts, forms) and into your systems.

API integration

Wiring two software systems together so they share data without a person copying it across.

Build vs buy

The decision between commissioning custom software and subscribing to an existing SaaS product.